Betano Partners with FC Porto, Expanding Its Portuguese Soccer Sponsorship Portfolio
Betano, a well-known online gaming platform, has become the latest benefactor for FC Porto, a leading Portuguese soccer team. This makes FC Porto the sixth Portuguese club to be backed by Betano, which is controlled by Kaizen Gaming. Other Portuguese squads like Sporting CP, Benfica, Braga, Marítimo, and Belenenses have already joined forces with Betano.
“We’re delighted to team up with FC Porto, one of the most renowned clubs in Europe, with a long history of claiming championships,” stated Panos Konstantopoulos, the head of marketing at Kaizen Gaming.
“We’re eager to begin working with this outstanding club and, like all our partners, we’re planning to engage in some community outreach. This sponsorship arrangement demonstrates how significant Portugal is to Kaizen Gaming.”
Betano and Stoiximan, both brands under the ownership of Kaizen Gaming, also support several other teams across the globe, including Fluminense and Atlético Mineiro in Brazil, Olympiacos and PAOK Thessaloniki in Greece, FCSB and Universitatea Craiova in Romania, and Apollon, Omonia, Apollon Limassol, and Pafos FC in Cyprus.
Rui Lusa, Porto’s Head of Sales, stated, “This arrangement is highly significant for our organization. We’ve been actively seeking collaborations with robust partners, particularly in key domains such as this. It’s a mutually beneficial agreement as both parties were genuinely eager to bring it to fruition.
“We’re delighted to join forces with Betano as our betting sponsor, and we anticipate this partnership to yield positive outcomes for both entities.”
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